What We Can Match

We’re able to match a price when:

• It’s the same branded product — identical model, specification, size and colour.
• Both retailers have it in stock and ready to dispatch.
• The price is easy to verify, clearly shown on a UK website in GBP.
• The purchase conditions are the same, including delivery options and eligibility to buy.
• The competitor’s price is their standard listed price.

What We're Not Able To Match

We won’t be able to offer a match in the following situations:

• Prices that come from temporary reductions, sales, vouchers, discount codes, flash promotions or trade-only deals
• Exclusive prices such as staff, student or NHS discounts
• Marketplace sellers (eBay, Amazon Marketplace)
• Prices offered in physical stores (we only compare with online retailers)
• Clear pricing errors or unusually low prices
• Items under £300 on our website
• Items that are refurbished, graded, ex-display or grey imports
• Any non-genuine branded stock or sold by an unauthorised dealer
• Where matching the reduction would result in a loss to us

How To Raise Your Price Match Request

If you’ve found a better listed price for the item you want to buy from us, please get in touch before placing your order — we won’t be able to amend or refund prices retrospectively. To help us verify the details quickly, please email us at hello@icecoldspice.com with the following details:

• The brand name, product, size and colour you are looking to purchase
• A link to the competitor’s product page
• Any extra details that help us verify the information

We’ll Always Do Our Best

*Every request is reviewed individually, and we’ll always do our best to match the price or even beat it where it’s fair and reasonable to do so. Once your price match is approved, you'll be emailed a private custom offer allowing you to purchase at the amended rate.